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TikTok _ Miley Cyrus x The Big Game
While at TikTok, I spearheaded the creative development and co-production of a flagship behind-the-scenes creator advertisement for TikTok.

By showcasing the unseen artistry and innovation behind the camera, the concept offered an entertaining, insider look into how creators craft high-engagement videos from concept to final frame.

My role:

Senior Editor / 2-d Motion Design

Team:

Writer: Chris Siciliano
Producer: Richard Rosen
Camera Operator: Van Mendoza




Key details:

Elevated purpose. Demystifying the platform’s content engine.

Highlighting the mechanics of creator-driver production. Showing an understanding of the business and strategic goal behind the creative choices.













© Gus Gavino 2027