Marriott _ Mr. Guaran-T
My time at McGarryBowen Chicago was marked by steering premium creative content, including a flagship Marriott campaign featuring pop-culture legend Mr. T in the title role of 'Mr. Guaran-T.'
The project comprised a suite of engaging vignettes showcasing the character's signature blend of humor and life advice.
Stepping into the dual roles of Co-Director and Director of Photography, I had the privilege of directing the cultural icon while shaping the visual identity of the entire series.
The project comprised a suite of engaging vignettes showcasing the character's signature blend of humor and life advice.
Stepping into the dual roles of Co-Director and Director of Photography, I had the privilege of directing the cultural icon while shaping the visual identity of the entire series.
My role:
Co-Director / Director of Photography / Senior Editor
Agency:
McGarry Bowen, Chicago
Client:
Marriott
Team:
Producer: Justin Lee
Writer Kevin Thoem
Art Director: Lee Remias
Line Producer / Audio: Greg Lilly
Co-Director / Director of Photography / Senior Editor
Agency:
McGarry Bowen, Chicago
Client:
Marriott
Team:
Producer: Justin Lee
Writer Kevin Thoem
Art Director: Lee Remias
Line Producer / Audio: Greg Lilly
Self Before Selfies
#GetOffYourButtAndMoveForwardMondays
Gif
Key details:
Over 230 million media impressions (UVPM)
71.5% Increase of impressions from the campaign
Over 230 million media impressions (UVPM)
71.5% Increase of impressions from the campaign
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